Barossa Valley estate Seppeltsfield has been crowned Global Best of Wine Tourism at the 2017 Great Wine Capitals awards, announced in Portugal last week.
Seppeltsfield is the first Global Wine Tourism Winner to represent Adelaide, South Australia - a new member to the Great Wine Capitals network this year. The award of excellence graces Seppeltsfield as Australia’s leading property for wine tourism services.
Representatives from Seppeltsfield joined South Australian government primary industry and tourism delegates in Porto, Portugal to accept the award.
Fellow Global Wine Tourism Winners included Vergelegen (Cape Town, South Africa), Chateau Marquis de Terme (Bordeaux, France) and Zuccardi (Mendoza, Argentina), joining Seppeltsfield as being recognised as the premier wine destinations of the world.
Seppeltsfield has undergone a metamorphosis since 2009 following significant investment by its proprietors. The expansion of Barossa vineyard holdings and revival of its 1888 Gravity Cellar leading way to a full redevelopment of its cellar door village, including the incoming of JamFactory Art & Design Studios and FINO Seppeltsfield restaurant.
“This award signals a completed transition of Seppeltsfield from a staid - albeit historic - wine property, to a dynamic and multi-experiential destination, where wine, regional food and art are equally celebrated and promoted”, said Warren Randall, Seppeltsfield Proprietor & Managing Director. “The Barossa and South Australia can be proud of a now internationally-benchmarked tourism asset. It’s now time to promote this achievement and capitalise on any visitation potential”, he added.
Also announced at the Awards of Excellence event in Porto was Adelaide’s successful bid to host the Great Wine Capitals AGM in 2018. Delegates from the nine other member countries are expected to travel to and immerse in South Australia’s wine regions, to further the network’s collaborative marketing and strategic efforts.